Store Spotlight

Urban Chic Boutique

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An interview with Urban Chic owner, Lindsay Buscher.

     What made you bring Shoshanna into your store?

“Urban Chic is an extension of my personal style, and I make sure it is stocked with lines that I love and am excited to share with my customers.  My store has been carrying Shoshanna ever since we opened in 2004, and to this day it is still our best-selling line! I’ve been in this business for nine years and have seen a lot of different designers, and Shoshanna is still the hands-down favorite of our clientele.”

  What is it about Shoshanna’s clothing that your customers  love most?

“It is no secret that the Urban Chic girls love Shoshanna’s amazing prints and timeless styles—but I’d say that the number one reason that her clothing is so popular with our customers and staff is the always-perfect fit. The dresses in particular flatter every body type and they are consistently high-quality.  Our Shoshanna devotees have learned what we already know—you get what you pay for!”

  What is your all-time favorite Shoshanna piece?

“Anyone who knows me is well-aware of my obsession with my ivory Shoshanna Blazer from years ago. It has been my go-to piece to throw over dresses, casual tops, you name it! I was devastated last year when it went missing, and I searched high and low to find it. I can only hope it’ll turn up someday—or that some other fashion-loving gal found it and is getting as much use out of it as I did.”

What is your favorite Shoshanna piece on the current or upcoming line?

“I am in love with the Pebbled Chiffon Rayna Dress in Neon Peach from the Spring’13 Collection. I’ll pair it with an ivory blazer, nude patent pumps, and bright chunky jewelry. Don’t be surprised if you catch me wearing it at our annual Shoshanna Spring Trunk Show this April—always our biggest and best event of the year!”

A big thank you to all the girls at Urban Chic!

Don’t miss the Shoshanna trunk show!

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